Coach Logic is delighted to announce they are to support English Premier League club West Ham United.

West Ham United, a club renowned for developing its successful youth-team players into world-class athletes, approached Edinburgh-based Coach Logic to help further enhance the training analysis for players, coaches and support staff.

Coach Logic is an online video analysis tool that enables players and staff to interact, set goals and targets, review their performances and improve team spirit and togetherness.

Academy Training Analyst Adam Crossley is pleased to be working with Coach Logic

Crossley said: ‘’It’s a brilliant tool, allowing players the prospect of watching back all their training sessions, matches or specific clips, and gives them a great opportunity to reflect upon them as well’’.

Being attracted to Coach Logic’s online platform and sharing in their three key business principles – accessibility, flexibility and affordability – West Ham identified Coach Logic as their preferred supplier.

Coach Logic co-founder and Managing Director, Andy Muir, is delighted to be part of shaping West Ham’s future.

Muir said: “It’s testament to what Coach Logic is all about that a club of West Ham United’s stature see value in our product. We have worked closely with them to develop a bespoke solution and we believe that our product can make a real difference for teams in arguably the world’s best football league.

“West Ham fully understood and embraced the very first reasons why we created Coach Logic – to make sure that players can be as engaged as the coaches – and we’re delighted to have forged this partnership.”

Coach Logic has been receiving rave reviews from all levels of sport due to it’s excellent integration of performance functionalities such as the Video Room mentioned above, but also carries a number of other applications that make elements such as team selection and communication far more efficient.

For more information on all Coach Logic has to offer for your team, head to www.coach-logic.com or email Andy directly on andy@coach-logic.com.