Resources & Articles

Discover tips, best practices and the latest observations from Coach Logic.

coaching sam-coach-observation-ai Andy Muir October 15, 2025

Feedback when it Matters

We've been hearing over and over how important timeliness of feedback is to encourage behaviour change and development. It is just as relevant to Coach Development as it is to Player Development. Do you think your coaching would be improved if the feedback loop was shortened? šŸ‘‡

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coaching sam-coach-observation-ai Andy Muir October 14, 2025

Mind the Gap

🧐 A coach developer said ā€œzero questionsā€; the session data showed plenty. šŸ¤ Both were right, just looking at different things. Mind the Gap explores the space between memory, observation and data, and why ā€œlots of questionsā€ isn’t the same as questions that move thinking on.

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coaching sam-coach-observation-ai Andy Muir September 8, 2025

I’ll be the judge of that

āš–ļø It's difficult to be open when you're feeling judged. No matter how good the intentions, or well thought out the question, it can be hard to shake this when a coach developer or mentor offers feedback or asks a question about your approach or an interaction. But when the development conversation is lead by the coach, with evidence and not just memory, there's real power in that and we're working to have this happen more often. šŸ‘‡

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sam-coach-observation-ai coaching Andy Muir September 3, 2025

Starter for 10

ā±ļø How much development could you gain from a 10 second clip of your coaching? If it's in a timely manner, some prompts to help reflection, and easily shared with someone, I'd say a fair whack. Would love to hear what you think.

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Mark Cairns August 25, 2025

It’s Not You, It’s (Probably) Me

Even the best-laid sessions don’t always go to plan. This week I coached without SAM for the first time in a while, and it made me realise how much I now rely on reflection afterwards. Without the ability to review, I probably missed positives, carried some frustration into my interactions, and lost an opportunity to connect better with the players.

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sam-coach-observation-ai coaching Andy Muir August 20, 2025

Beyond the Numbers: Creating Awareness of Language

šŸ“Š We continue to go beyond the numbers hearing about the experiences of coaches using SAM to reflect on their coaching practice. šŸ—£ļø Coaches are telling us they're quickly becoming more aware of their language, providing the opportunity to choose their words more intentionally. šŸ¤” Have you ever thought about how your language might change over the duration of a session and the impact that has?

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sam-coach-observation-ai Mark Cairns August 11, 2025

Is Your Humour Helping or Hindering?

šŸ˜‚ We all love a good laugh at training, but is your humour building trust or breaking it? šŸ‘€ I dug into my own sessions (with help from SAM) and some fascinating research to find out where humour helps… and where it hinders.

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sam-coach-observation-ai Andy Muir July 28, 2025

From Counting to Noticing

šŸ‘‚ We keep hearing about the impact SAM is having on coaches developing their pracitce. ā–¶ļø Overwhelmingly, the ability to quickly revisit a handful of key moments in a session is making a big impact. šŸ¤ The data adds weight over time, but the interactions that make a difference in the here and now bring powerful reflections, iterative development and the opportunity to develop noticing skills. What opportunities are presented if your session was available so soon after you finished coaching? šŸ‘‡

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sam-coach-observation-ai Andy Muir July 7, 2025

From ā€˜Banter’ to Better Coaching

How One Flagged Moment Changed a Coach - Player Relationship: I really enjoying seeing the impact SAM is already having on coaches. This story was pretty profound, and helping coaches develop their practice where it matters, is very cool. If you’re curious about how the use of technology to help you grow as a coach, give this a read šŸ‘‡

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sam-coach-observation-ai Mark Cairns June 26, 2025

What I Learned from Letting AI Observe My Coaching

šŸŽ„ I strapped a phone to my chest and let AI analyse my coaching… I recorded using a Ā£15 phone chest mount, it took 5 minutes to upload, and gave me really useful feedback within minutes 😮. As someone coaching alongside a full-time job, I now see the massive potential for everyday coaches to get regular, objective feedback without needing to be on a course or have someone watching live. If you’re curious about how the use of technology to help you grow as a coach, give this a read šŸ‘‡

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coaching coach-development Andy Muir January 31, 2025

It starts with the practice

No Summary

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coaching product video-analysis Jack Peter December 31, 2024

Top Mistakes Coaches Make When Using Video Analysis (and How to Avoid Them)

Video analysis has become a cornerstone of modern sports coaching. It allows teams to relive the critical moments of a game, identify areas for improvement, and develop strategies for future success.

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coaching video-analysis Jack Peter November 29, 2024

The Psychology of Video Analysis: Building Stronger, Smarter Athletes

In modern sports coaching, success is more than physical and tactical ability. Mental preparedness has become a critical component of performance.

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coaching product video-analysis Jack Peter November 15, 2024

The Ultimate Guide to Building a Collaborative Coaching Culture with Video Analysis

In the fast-paced world of modern sports, the most successful teams aren’t just those with the most talented players or the smartest tactics. They're the ones that work together as a cohesive unit.

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coaching product video-analysis Jack Peter November 4, 2024

Top Strategies to Increase Player Engagement Using Video Analysis

In today’s competitive sports landscape, keeping players fully engaged in their development is crucial for team success.

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coaching product video-analysis Jack Peter October 24, 2024

How to Integrate Video Analysis into Your Training Sessions: Building on Filming Techniques

In previous blogs, we’ve covered the best practices for filming sports games. Now, let’s explore how to integrate this video content into your training sessions using video analysis to enhance athlete performance and team strategy. When used effectively, video analysis can turn training insights into actionable improvement

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product video-analysis Mark Cairns October 8, 2024

How to Film from a Height: The Ultimate Guide for Grassroots Sports Coaches

We all know the struggle: you’re trying to film your team’s game or training session, but from ground level, it’s tough to capture the full picture. Whether you’re analysing tactics or reviewing player performance, getting the right angle is key to elevating your coaching. But filming from the ground just doesn’t cut it.

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video-analysis product Mark Cairns September 30, 2024

Tips for Sports Filming & Video Analysis

Whether you're coaching grassroots teams or professional athletes, video analysis can transform the way you train and review games. With today’s technology, capturing high-quality footage has never been more accessible. From choosing the perfect camcorder to securing the best vantage point in even the most challenging settings, we’ve got you covered with everything you need to know.

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coaching video-analysis Andy Muir July 3, 2024

Can you coach off-field in the way you would on-field?

Just as every interaction on-field doesn’t involve the whole squad, neither should our approach to video analysis. Instead, it should be flexible to how you want to coach, give individuals a personal experience and not put all the burden on any single individual.

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coaching player-first-analysis video-analysis Andy Muir June 19, 2024

Choosing the right video analysis software for Youth Sport. Part 3 - Learn

Including players in the full analysis process leads to better informed coaches, smarter players and improved on-field behaviours

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Mark Cairns June 13, 2024

Match Centres to Power 'The Game'

Match Centres are a great way to increase the competition of a league, they support innovative coaching and improve the player experience. In this post Mark explains how he utilises the Coach Logic Match Centre that the Scottish Rugby Union have in place for the Premiership competition in Scotland.

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player-first-analysis coaching video-analysis Andy Muir June 7, 2024

Choosing the right video analysis software for Youth Sport. Part 2

Allow players to find moments that matter them, collaborate with their teammates, and have 1 to 1's with coaches.

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coaching player-first-analysis video-analysis Andy Muir May 22, 2024

Choosing the right Video Analysis Software for Youth Sport: Part 1

When introducing video analysis to Youth Sport it's vital to consider the stage of their sporting journey. They are not elite players, so just as you would with physical development the use of video needs to be carefully considered.

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Mark Cairns May 15, 2024

Supporting Coach Education with Coach Logic

I reflect on my first gig as World Rugby Educator on the Level 3 Coach Award. I was lucky to work with 3 top Coaches on their journey and It gave me and opportunity to use Coach Logic to support Coach Development.

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Mark Cairns May 2, 2024

Make Your End of Season Awards More Memorable

As many sports seasons draw to an end I take a look at how you can use video to support your end of season awards and make them more memorable.

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coaching player-first-analysis video-analysis product Andy Muir May 1, 2024

How to "Bring the feedback process to life..."

Bring the feedback process to life on Coach Logic with our easy to use drawing tools for an even more engaging video analysis experience.

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player-first-analysis video-analysis coaching Andy Muir March 9, 2024

Players. Players. Players

If you're looking for ways to boost player engagement using video, then Coach Logic is the answer.

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Andy Muir February 9, 2024

Your team are watching more video than you

80% of all video viewed on Coach Logic is by players.

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hockey player-first-analysis video-analysis Andy Muir February 2, 2024

Technical and tactical gains from player engagement

Coach Logic has proven very helpful in staying connected with the team and discussing tactical plays between training sessions and matches.

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player-first-analysis video-analysis coaching Andy Muir January 25, 2022

A player's perspective on player engagement through video analysis...

"Small bits of information on the opposition can win a game, especially if the whole squad has the same mindset."

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coaching player-first-analysis video-analysis Andy Muir January 19, 2022

More than Video Analysis. This is Player Engagement

When it comes to video analysis, it's time to throw away the memories of negative feedback, burdened by clunky systems, with hours of preparation, and start to think of it as one of the best tools at your disposal for player engagement.

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player-first-analysis video-analysis schools coaching Andy Muir January 17, 2022

3 easy steps to share your match video?

We've made it even easier to share your match footage. Find out how in 3 easy steps...

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coaching football hockey player-first-analysis rugby video-analysis Andy Muir December 1, 2021

Player first analysis is an expectation, and it's easy to do…

There was a story recently told to us about a family, with teenage boys, travelling together by car.I’m sure you can picture the scene…adults in the front, kids in the back, and there may be a device or two kicking about.

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player-first-analysis Andy Muir November 17, 2021

Player first analysis saves you 4 hours, and a lot of heart ache!

Player First video analysis Ā· Saved yourself 4 hours (and some heartache) āœ” Ā· Match analysed in under 10 minutes āœ” Ā· Player lead individual and team development āœ”

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player-first-analysis Andy Muir November 3, 2021

Player first analysis: Problems and solutions for getting players to watch video in a meaningful way

What is player first analysis and is creating 1 or clips per week too much to ask of a squad?

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